MALUMA HONORED WITH THE SPIRIT OF HOPE AWARD AT THE 2020 BILLBOARD LATIN MUSIC AWARDS

THE GLOBAL IDOL OPENED THE SHOW WITH AN IMPACTFUL PERFORMANCE OF SMASH HIT “HAWÁI”

WITH “HAWÁI”, MALUMA HAS REMAINED AT #1 ON BILLBOARD’S HOT LATIN SONGS CHART FOR SEVEN CONSECUTIVE WEEKS; #1 ON BILLBOARD’S LATIN STREAMING SONGS CHART FOR EIGHT WEEKS; & #1 ON THE LATIN AIRPLAY CHART FOR TWO WEEKS TONIGHT MALUMA RELEASES THE VIDEO FOR HIS SONG “MADRID” FT. MYKE TOWERS

MIAMI, Florida (October 22, 2020). Global Latin music idol MALUMA was honored last night at the 2020 Billboard Latin Music Awards with the Billboard Spirit of Hope Award for his commitment and altruism with his foundation founded in 2016, El Arte de los Sueños (The Art of Dreams), which currently supports at-risk youth in his native Medellín, Colombia by helping them accomplish their dreams.

Through song, dance, percussion and creative art (all with an urban emphasis), as well as psychosocial care, the organization seeks to generate the tools needed to seek a different lifestyle, so that these young dreamers can face the world and its challenges. Last year the artist also won the Agent of Change Award at the 2019 Premios Juventud (Youth Choice Awards) for his charitable work.

Maluma opened the show with an impactful performance of his global smash hit “HAWÁI” which began with the artist’s melodious voice accompanied only by a piano before erupting into the uptempo track the world has embraced. Click HERE to watch it now.

Maluma also impressed, as always, with his style. The fashion icon arrived on the carpet in his own design – a pale pink suit with shorts made by Colors, which included pearl buttons custom-made by McKenzie Liautaud – each with a letter of the artist’s name, marking the first time he designs his red carpet look. For the presentation of “Hawai” he wore an ensemble made of white silk with crystals designed by Pyer Moss especially for Maluma, conceived by the artist and his stylist Ugo Mozie.

Maluma continues to make music history with “HAWÁI”. He scores his eighteenth #1 on Billboard’s Latin Airplay chart and it is now on its second week at #1 on the chart. He has remained at #1 for seven weeks on Billboard’s Hot Latin Songs chart as well as #1 for an eighth week in a row on the Latin Streaming Songs chart. To date, the video has received more than 350 million views on his official YouTube channel. To watch it click HERE.

Recently, the twenty-six year old also topped the Billboard Global Excl. U.S. chart and with “HAWÁI” reached #2 on Spotify’s Global Top 50 chart, making Maluma the Latin artist that has earned the highest position with a solo song on the chart this year. The milestone underscores the power of the young Colombian artist’s music on a worldwide scale.

Internationally “HAWÁI” has reached #1 on radio, Spotify and Apple Music in 17 countries and in Colombia, his native country, Maluma has been #1 on Spotify for eight consecutive weeks. 

Maluma has been nominated to a 2020 Latin GRAMMY for Song of the Year for “ADMV”. He wrote the multiplatinum hit song along with Vicente Barco, Edgar Barrera and Stiven Rojas. 

Tonight the artist will release the music video to his song “Madrid” featuring Myke Towers. The cinematic action-filled video was directed by Nuno Gomez and will be available at midnight.

About MALUMA:

At only twenty-six years of age, Maluma is one of the leading voices in Latin music and a bona fide global youth idol. Born Juan Luis Londoño in Medellin, Colombia, he formulated his artistic moniker Maluma from the first two letters of the names of his mother, father and sister.

The 2018 Latin GRAMMY award winner for Best Contemporary Pop Vocal Album (for F.A.M.E.)is one of social media’s most popular artists with over 23 million Facebook fans, 6 million Twitter followers, and a whopping 54.5 million Instagram followers, making him the leading Latin male artist on Instagram and the first and only one to surpass 50 million followers. His official YouTube/VEVO channel has more than 25 million subscribers, having earned him a YouTube Diamond Play Button Award.

With his Maluma World Tour he has achieved unparalleled success, having sold over one million tickets in 105 worldwide concerts in 2017 alone and becoming the top concert-selling Latin artist in the world. In 2018 and 2019, he broke records achieving full houses in all of his shows throughout the United States and Europe selling out Madison Square Garden (New York), the American Airlines Arena (Miami) and two The Forums (Los Angeles), among others. With his 11:11 World Tour he also sold out Israel’s largest venue, Yarkon Park in Tel Aviv (60,000+ audience); made history at the 18th annual Mawazine Festival in Rabat, Morocco, setting an all-time attendance record with his headlining concert in front of 200,000 people; and performed for the first time ever in Riyadh, Saudi Arabia in front of 25,000. 
 

In 2018, Maluma entered the fashion scene with his edgy, youthful and authentic look, and style. He has been named a “Menswear Icon in the Making” and “Men’s Fashion’s Newest Muse” by Vogue. In addition, he was one of GQ’s “Men of the Year” in 2019 and continues to gain the fashion support of designers such as Kim Jones (Dior), Jeremy Scott (Moschino), Olivier Rousteing  (Balmain), Donatella Versace, Calvin Klein, Christian Louboutin, Louis Vuitton and more. In 2019, he attended the Met Gala for the first time, being one of the first Latin urban artists of this generation to be invited by Anna Wintour.  Maluma has also released top campaigns and commercials as the face of global brands such as Moet Hennessy, Michelob and Adidas.
 

Since joining Sony Music Latin in 2015, Maluma has released four albums Pretty Boy Dirty Boy(2015), F.A.M.E. (2018), 11:11 (2019) and Papi Juancho (2020). Maluma is the youngest artist to simultaneously hold both the #1 and #2 spots on Billboard’s Latin Airplay chart (with “Sin Contrato” and “Chantaje”) and only the sixth act to ever achieve the feat. To date Maluma has had eighteen #1 singles on Billboard’s Latin Airplay chart.

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CARLOS VIVES RECEIVES HALL OF FAME AWARD AT THE 2020 BILLBOARD LATIN MUSIC AWARDS

The global icon was honored with the prestigious award for his artistic excellence and incredible influence in multiple fields that go beyond music

Photo credit: Alberto Tamargo | Courtesy: Telemundo

The influential artist received this award for his successful singing career, outstanding performance as an actor, television host, judge of “La Voz” (The Voice) and owner of restaurant and music club Gaira. Moreover, he is the founder of “Tras la Perla,” (Behind the Pearl), an initiative to improve people’s quality of life in his native Santa Marta and its surroundings, with educational and environmental programs. And to top it off, he is also the founder of the Rio Grande music school in Bogotá, where children develop artistic skills.

In addition to receiving the award, Carlos Vives blew the house away with a medley of his greatest hits, “Cumbiana”, “La Bicicleta”, “Gota Fría” and “Pa’ Mayte”. With a spectacular live performance, the artist filled the stage with great energy and vibrant colors. The performance featured a series of images, taking viewers on a musical journey through various stages, and included a recreation of the colorful buildings from Vives’ hometown meanwhile dancers dressed in traditional Colombian Vallenato clothing joined him throughout the performance. Without a doubt, Carlos Vives is a worthy representative of his culture and carries it highly wherever he performs.

Photo credit: Alberto Tamargo | Courtesy: Telemundo

The biggest night in latin music coincided with Billboard’s Latin Music Week, a three-day virtual experience dedicated to Latin music, culture, and entertainment taking place October 20-23. Celebrating its 30th anniversary, Carlos Vives took part in an intimate conversation with Gustavo Dudamel on the “From Local Inspiration To International Stage” panel at 10:30 am on Thursday, October 22nd. 

His most recent album, Cumbiana, explores the origins of cumbia in the deepest Colombian roots and in the instruments created by native peoples, highlighted in the documentary “The Lost World of Cumbiana.” With this imagery, Vives brings his personal journey to life, one that began 25 years ago with another one of his renowned albums, La Tierra del Olvido.

Not only has Carlos Vives won multiple international awards, he has sold over 20 million albums world-wide and his songs have been featured 33 times on the hottest of Latin music on Billboard. A total of 26 of his songs have made the Billboard Hot Latin Songs chart, thirteen of which made the top 10 and five reached No. 1. He has placed 26 titles on the Latin Airplay chart, 15 of which topped the list, including his most recent hit “Si Me Das Tu Amor,” featuring Wisin. Meanwhile, he managed to place a total of 27 titles in the Tropical Airplay List, of which eight reached No. 1, including “Hoy Tengo Tiempo (Pinta Sensual)” which charted at #1 for six weeks in 2018.